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Best political interview I've read in ages

Q: If you woke up in the morning and were the last person on earth, what’s the first thing you’d do?  A: Move house.

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Marketing to goldfish

I am sure we have all heard the story that goldfish have a three second memory (which is apparently untrue). 

The unstoppable rise of...

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unknownx500

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PRCA announces new council members

Very interesting to see the new list of members joining Molly Aldridge on the PRCA Council.  What could this mean for the year ahead? The...

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unknownx500

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A press interview is not a conversation

Guardian journalist Decca Aitkenhead, writing this weekend, reflected on what makes a good interview. She has interviewed well-known...

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unknownx500

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HOW TECHNOLOGY IS CHANGING THE CONTENT MEDIA LANDSCAPE

Whilst it it true that technology has facilitated great change to the distribution of 'content' it is vital not to forget your audience....

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unknownx500

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Social media - the medium of choice for product launches

From initially being seen as a broadcast channel, social media now seems to have come of age when it is identified by marketers as the...

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unknownx500 Jason A. Howie

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