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0 2 58

Why Snapchat is the future of social - even for B2B tech companies!

Despite the sceptics, Snapchat has grown into one of the most popular social media platforms thus far. 

Gone (mostly) are the days when...

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unknownx500

0 2 11

Paying more than lip-service to big workplace issues

When it comes to big workplace issues law firms haven’t been shy in making pronouncements about their own efforts to tackle issues like...

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unknownx500

0 1 23

Finnishing School

Having spent a fascinating morning talking about the link between education, innovation and commercialisation, and as as a mother of...

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1 1 9

TV and Twitter

If you'd asked me a couple of years ago what I thought of Twitter I'd have quipped that I thought it was a 'nice idea but people have...

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unknownx500

0 1 4

Did Shakespeare produce good 'content'?

It is a pretty stupid question, but one that raises some interesting questions of the much used and abused 'content marketing' label. 

The...

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unknownx500

1 1 118

Propaganda is degrading PR

I have a lot of reasons to share this article and raise this question.

For one, I've been mulling a book or at least an in-depth essay on...

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unknownx500

0 1 9

The final episode: Five trends shaping the future of marketing & PR

If you’ve only just discovered this series, you’ve got a little catching up to do. If you made, it all the way through the week – this is...

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unknownx500 Neil T

0 1 10

The reports of TV's death have been greatly exaggerated

On Wednesday this week, Suranga Chandratillake - founder of blinkx, "a broad digital media technology, distribution and monetization...

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unknownx500

0 1 14

End of roaming for the greater good?

Yesterday, my mum told me about her argument with a call centre operator from a leading UK telco. Said telco had been billing her 30-odd...

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unknownx500

1 1 17

How to read the news

For more than a year - well before I heard the term "fake news" - I thought about writing a book to help people understand how the news...

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unknownx500

0 1 6

Supermarket supper clubs, will they become a thing?

I struggled to summon the ‘fury’ predicted by the Daily Mail when Waitrose decided to dash the free cup of coffee from my lips – until...

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unknownx500

0 1 3

Life is short so spend it well!

Is the feedback from M&S customers. Hence the title of their new marketing campaign is 'spend it well'. Not sure how that is going to go....

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unknownx500

0 2 19

Is VR the new second screen?

It seems that not a day goes by where we don't see some mention of virtual reality in the news. From gaming to video to even real estate...

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unknownx500

0 1 15

How Long Can Private Equity Stay Private?

"There is a reason it's called private equity!". 

If I had a pound for every time I have heard this from a private equity investor then I...

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unknownx500

0 1 12

BAT is "becoming a tech company" - real innovation, or smoke and mirrors?

"Motivation. Motivation, Motivation. The three Ms. That's what football is all about", said football manager Alan Latchley, the quite...

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unknownx500

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